Blog

Web design, search, conversion. Notebooks from a French digital house.

18.09.26 · Web design

Micro-interactions: the small design details that make the difference

A button that reacts on hover, a form that validates in real time, a page that confirms a submission quietly: these small details go unnoticed when they work well. They get noticed a great deal when they are missing.

  1. 0117.09.26AcquisitionFacebook and Instagram ads for small companies: the guide to profitable campaigns
  2. 0216.09.26ConversionValue proposition: state what sets you apart and convert from the first visit
  3. 0315.09.26Local SEOLocal citations: the local SEO pillar most small companies ignore
  4. 0414.09.26SEOKeyword cannibalisation: when your site works against itself on Google
  5. 0511.09.26Web designWeb typography: how your typefaces shape readability and conversions
  6. 0608.09.26AcquisitionLinkedIn for B2B small companies: how to generate customers without spending your days there
  7. 0707.09.26ConversionThe thank-you page: the conversion lever you are not using yet
  8. 0804.09.26SEOTechnical SEO audit for small companies: the priority checks to run now
  9. 0903.09.26Local SEOHow long does local SEO take to work? The realistic timeline for a small company
  10. 1002.09.26Web designDigital brand guidelines for small companies: the tool that unifies your image across every channel
  11. 1101.09.26AcquisitionEmail marketing for small companies: keeping customers without an advertising budget
  12. 1231.08.26ConversionGuarantees and reassurance: the elements that tip the decision
  13. 1328.08.26SEOE-E-A-T: how Google judges your site's credibility
  14. 1427.08.26AcquisitionRetargeting ads: how to bring back visitors who did not buy
  15. 1526.08.26Web designNavigation menu: how to structure it to guide visitors towards conversion
  16. 1625.08.26Local SEOGoogle reviews: why your online reputation weighs on your local SEO and your sales
  17. 1724.08.26SEO301 redirects and 404 errors: preserving your SEO through a redesign
  18. 1821.08.26Web designPhotography and visuals on your site: choosing images that convince
  19. 1920.08.26Local SEOCore Web Vitals and schema markup: technical SEO explained for company directors
  20. 2019.08.26SEOTitle tags and meta descriptions: the two SEO levers you probably under-optimise
  21. 2118.08.26SMEs & DigitalDigital strategy for small companies: where to start when you do not know where to start
  22. 2217.08.26ConversionThe About page: how to turn it into a real conversion tool
  23. 2313.08.26SMEs & DigitalDigital brand image: how a small company builds credibility online without a colossal budget
  24. 2412.08.26SEOGoogle Search Console: the guide to understanding your data and improving your SEO
  25. 2510.08.26SEOFeatured snippets and position zero: how to appear at the top of Google results
  26. 2608.08.26Web designVisual hierarchy: how to guide your visitors' eyes on your site
  27. 2726.06.26SEOPage speed: how to make your site faster and improve your rankings
  28. 2825.06.26SMEs & DigitalLocal or national web agency: which to choose for your business
  29. 2924.06.26ConversionHow to optimise your calls to action to convert more visitors
  30. 3023.06.26SMEs & DigitalWhat a website really costs for a small company
  31. 3122.06.26SEOSearch intent: why Google does not show you when your content misses the mark
  32. 3218.06.26Local SEOWhy your competitor ranks above you on Google (and how to turn it around)
  33. 3317.06.26Web designHomepage: the structure that holds your visitors and triggers action
  34. 3416.06.26SMEs & DigitalRedesigning a small company website: how to know whether it is the right moment
  35. 3515.06.26SEOKeyword research: finding the queries your customers actually type
  36. 3612.06.26ConversionShould you publish your prices? The decision that changes your leads
  37. 3711.06.26Local SEOLocal SEO for small companies: the complete guide to appearing ahead of your local competitors
  38. 3810.06.26SEOLink building: how to earn inbound links that boost your SEO
  39. 3909.06.26AcquisitionSEO or Google Ads: which to choose for your business
  40. 4008.06.26Web designVisual consistency: why a coherent design generates more trust
  41. 4105.06.26ConversionSales funnel: turning your visitors into customers step by step
  42. 4204.06.26SMEs & DigitalWhy your website is not generating customers (and how to fix it)
  43. 4303.06.26SEOGoogle Business Profile: optimising your listing to dominate local results
  44. 4402.06.26AcquisitionGoogle Ads for a small company: is it really profitable on a small budget?
  45. 4501.06.26Web designWhite space: why your site needs room to breathe in order to convert
  46. 4629.05.26ConversionContact forms: the design that triggers enquiries
  47. 4727.05.26SEOAlt text: the SEO optimisation you neglect on every image
  48. 4825.05.26Web designColours that convert: how your palette influences your visitors' decisions
  49. 4922.05.26ConversionSocial proof: how your clients sell you better than you do
  50. 5020.05.26SEOSchema markup: the structured data that boosts your rankings
  51. 5118.05.26ConversionUrgency and scarcity: the two levers that trigger a purchase
  52. 5215.05.26Web designMobile-first design: designing for small screens first
  53. 5313.05.26SEOCore Web Vitals: the Google metrics that decide your ranking
  54. 5411.05.26ConversionCopywriting: writing copy that convinces and converts
  55. 5508.05.26Web designWeb typography: the rules every site should respect
  56. 5606.05.26ConversionA/B testing: how to test your pages to convert more
  57. 5704.05.26SEOInternal linking: the SEO strategy most sites ignore
  58. 5820.04.26Web design5 design mistakes costing your site customers
  59. 5908.04.26SEOSEO for freelancers: how to appear on Google with no ad budget
  60. 6025.03.26ConversionWhy your landing page does not convert (and how to fix it)
eliottashenstar@outlook.fr